Engineering Copywriting

Engineering Copywriting

Simple Words for Complex Projects

Capcon Engineering is based just outside Dublin. They’re proven specialists and experts in rainwater drainage solutions for major-scale construction projects across Ireland and the UK. I worked closely with their senior management team to write the words for their new website.

Their customers are no-nonsense engineers and under-pressure construction project managers. Communicating technical excellence of this standard requires clearly-written, direct copy illustrating the practical value and expertise they offer.

No tricks. No small talk – just straight-talking solutions.