If there’s an industry that can get the most out of content marketing, it has to be the ICT sector. For at least the last decade, the concept of the ‘business value of IT’ has occupied the minds of B2B IT buyers. Content marketing has the ability to clearly demonstrate the value of ICT investment. And it’s time for you to truly embrace it, if you have not already done so. Here are 4 types of content marketing that every tech sector SME should have in place or at least be planning for…
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